Uploading Your Own Ebook on Your Website
Let me know if this sounds familiar—y'all see a story virtually a get-go-time creator making $2,000 on a digital production and call up, "I could totally do that."
If you've spent any fourth dimension writing, working, or coaching in a niche, you likely take an ebook idea set to come up to life. It doesn't take long for your mind to outset spending your imaginary earnings, and so you first to think near how to sell an ebook. Only instead of finding answers, you discover more questions. How practise I make an ebook? Where can you lot fifty-fifty sell information technology online? How much do I accuse?
A moment agone y'all had a heart total of hope and a listen full of dancing dollar bills. Yous could practically hear the "kaching." Now, a pelting cloud is looming and you lot're reasoning with yourself that your 9-5 isn't e'er that bad.
There's a magical cure for this claiming, and it's called "small, uncomplicated actions." The best place to sell your ebook is somewhere you lot likely already accept ready to roll: your own website. And the keen news is that you lot don't demand to effigy out how to sell an ebook on your own website alone because we can look to the creators who accept come earlier y'all.
Are you fix to feel a serious sense of accomplishment? Let's get started.
ConvertKit Commerce makes information technology easy for creators to get paid for their work and earn a living online without needing a complicated ecommerce website.
Sell digital products with ConvertKit
Why you should sell ebooks on your own site
Before nosotros get into the nitty-gritty of making your ebook success story come up to life, we need to consider the distribution elephant in the room. Amazon is essentially a monopoly in the publishing world, especially for self-publishers. When new creators try to larn most where to sell ebooks online, Amazon's size and availability make them a convenient choice—but they certainly aren't the best selection for creators looking to turn their passion into profit.
Instead, creators should sell ebooks on their own website. Information technology's not as hard as it may audio (nosotros promise), and there are some very clear benefits:
More readers tin access your document on their devices
Book formatting and rights management through Amazon's Kindle services tin crusade headaches. Creators have seen all the hard work they put into formatting their ebook go to the wayside when they convert to Kindle Direct Publishing formats. Plus, digital rights management (DRM) can pigeonhole compatible devices.
When selling an ebook on your website, you tin cull a widely usable format like PDF for viewing beyond platforms and devices.
Y'all create a deeper human relationship with customers
When someone buys your ebook on Amazon, their proper noun and information live in Amazon's black box for the balance of time. Translation: you won't know who buys your books—and y'all won't have whatsoever way of reaching them in the hereafter to market your other offerings.. Edifice relationships with your audience is one of the most fulfilling and lucrative prospects for online creators, so why would y'all relinquish that?
Instead, you can utilize your website and email list to provide value to your audience over fourth dimension and connect with new buyers. Welcome emails, like the one from Angela at Stray Curls below, introduce new subscribers to your perspective and start the relationship on a positive note .
More money lands in your pocket instead of Amazon's
You put the hard work into creating content, and y'all deserve to be paid for it. Typically, you earn more per sale when yous sell ebooks on your own website.
Amazon ebook fees and royalties are…complicated. They consider factors like the file size and sales price, and there can be multiple fees taken for each transaction. Let's say you lot sell 100 copies of your ebook for $15—afterward Amazon's 65% committee, you would cease upward making $525 in turn a profit.
Compare that to selling on your own site. ConvertKit Commerce is available on gratuitous and paid ConvertKit plans and has a 3.five% + $0.30 per transaction fee. That shakes out to $1,417 in profit from the aforementioned number of sales on your ebook—an increase in profit of 35%. Non bad!
You tin launch faster
When you're excited near launching an ebook, any delay is frustrating. Creators who publish via Amazon should expect to wait a few days before their volume and listing details are fully live. Selling on your own site puts you lot in control, though, and you can brainstorm making sales right after uploading your ebook file.
5 tips to make writing your ebook a breeze
At that place are few things as daunting equally looking at a blank folio with a mind total of hopes but seemingly few words. Writing your ebook is a huge topic—large enough that we wrote an entire guide on information technology—but here are five of our top tips to make creating ebook content easier:
- Uncover your book thought by finding themes between the work yous do and common questions/concerns you lot come beyond
- Leverage content you've already created to save time
- Think most designing for readability and usefulness every bit you're writing to organize your thoughts and make the content more than engaging. An organized table of contents and descriptive headers help readers detect the info they're interested in.
- Inquire for feedback on your draft so y'all tin can make important edits at present and not after you've published
- Choose a format, similar PDFs, that maintain pattern and formatting beyond devices. You can fifty-fifty make parts of your PDF digitally fillable for readers to accept notes or respond to workbook prompts
Choosing the right ecommerce platform for selling your ebook
By the time you've made all the previous decisions related to creating your ebook, you're likely eager to get information technology out there already. You could spend countless hours comparing fine details between ecommerce platforms, and so it's all-time to narrow your focus a chip.
Here are the iv factors to consider:
Cost to transact
There will always be some cost associated with doing business, simply seemingly small details in transaction costs can add upwards fast. Look at per-transaction expenses, along with any recurring monthly fees. Y'all want to make sure your ebook is making you lot money and not costing you money.
Payments
Subsequently you've made some sales, you lot'll likely be eager to run across the money brand information technology into your banking concern business relationship. Research how each platform processes creator payments and how easy it is to go ready upward as a new seller.
Connectivity to your other tools
Chances are yous have a few different tools y'all use to run your business. It would exist frustrating to accept fourth dimension to go ready to sell on a platform only to realize that connecting to your email marketing or website forms aren't as easy as you expected. The more elements of your sales process that "play nice" with your ecommerce platform, the improve.
Ease of use
You don't want to spend all twenty-four hours getting ebooks ready upward in your new platform or dealing with admin. Take fourth dimension to explore demos, trials, and reviews of the product interface. It's as well wise to detect supporting documents to answer your product questions.
Steps to selling your ebook with ConvertKit Commerce
Afterwards you lot've created a landing folio for your ebook, all that'due south left to do is add your product and go ready to sell. You'll need to connect your Stripe account to ConvertKit to receive payments by inbound your Stripe mobile telephone number and email.
Once you've fix up payments, yous'll notice the only option when you click "Create a New Production" on your products folio is for a new product. Y'all'll hit that large crimson button and and then fill in some basic product details. You lot can ever come back and edit these details later, so your product name and price aren't set in stone.
Once your details are in, hit "Adjacent," and so upload your file on the next page. After you've uploaded your ebook file, you need to choose a domain for your product'due south sales page. Clicking on "Create Product" at the bottom of the page adds your product to the page URL y'all selected.
Your final step in setting up your ebook with ConvertKit commerce is setting up your sales, checkout, and confirmation pages. The editor for these important pages is nearly identical to the Landing Page Builder we covered in the previous section, which means it'south only equally like shooting fish in a barrel to customize.
One of the benefits of selling ebooks on your ain website is the control you lot have over every pace in the buying process. ConvertKit Commerce lets you lot customize branding and write copy that converts at each indicate in the sale, and automatically sends a receipt e-mail.
In addition to selling from a dedicated ebook landing page, you can embed a link or push button for your ebook anywhere on your site.
How to price your ebook
If the idea of choosing a toll for your ebook strikes fear in your eye, you aren't lonely. Assigning a value to your work can feel tricky and uncomfortable, especially if you lot're new. It'due south helpful to retrieve that you don't need to come up with a number at random, and you aren't stuck with that price forever.
These are a few tips to make pricing your volume less daunting:
- Check for minimum prices on your ecommerce platform. Kindle books tin exist as low equally $0.99, while ConvertKit Commerce has a minimum product price of $5.
- Await at what other creators in your niche are charging, since some topics may tend to toll more than others.
- Consider the length of your ebook and what other bonuses come along with it. For case, you lot could include an audiobook recording with each ebook buy.
- Experiment with ebook pricing over time. You can poll your audience most what they'd exist willing to pay or try different prices. Remember to keep other variables the same when y'all experiment with the price and don't jump to conclusions too quickly.
Ideas for promoting your ebook
Creating and setting upward your ebook for sale is but the beginning of your creator journey. To truly reap the rewards of your difficult work, you'll need to dedicate some time to promoting your ebook. There are plenty of ways to promote your ebook, only information technology's best to start with the basics and build from in that location.
Here are some ideas for using social media, website content, and electronic mail to sell your ebook online.
Social media ebook promotion ideas
- Put up polls nigh topics to estimate interest
- Consistently share behind-the-scenes of creating the ebook
- Create a scavenger hunt throughout your content for the chance to win a complimentary copy
- Ask readers to share a picture on social media when they download their copy
- Promote content that has a CTA for your ebook at the end
- Share occasional bundles or discounts
- Pivot a tweet about your ebook
Website ebook promotion ideas
- Set a landing page to build an email list of interested readers
- Check your analytics to see which topics your audience loves
- Update your "about me" page to share your relevant experience in your niche
- Add a imprint or update your landing page to focus on the launch
- Create pop-ups to promote your newsletter or ebook
- Create a "start here" segment on your website that walks new visitors through your content
Email ebook promotion ideas
- Create a pre-order email list
- Share exclusive snippets to newsletter readers
- Have readers click on the statement that applies to them to add a tag for partitioning
- Create a product launch email sequence that automatically sells for you
- Incorporate partition for targeted promotion
- Include a link to your ebook in your welcome sequence to introduce new readers to your content
Kickoff selling ebooks on your own site today with ConvertKit
Trying something new volition always come with its off-white share of triumphs and trials. With plenty on your plate, though, you shouldn't have to spend a single minute worrying well-nigh the ecommerce platform you lot've chosen.
ConvertKit Commerce was created by and for creators simply like y'all who dedicate their fourth dimension to instruction everything they know. Using our tools to sell ebooks on your site lets you brand more money and launch more speedily than other platforms. You'll likewise take more control and flexibility over your subscriber experience and relationship with your audition than selling on Amazon.
If you're ready to make the leap, you can realistically fix upwards your product today. Sound good?
Source: https://convertkit.com/how-to-sell-ebooks
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